Category: content marketing
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A man of wealth and taste
The first layer of the Storytelling Funnel is where you “Introduce” yourself to your audience (customers, guests, event attendees, new markets). The largest group of people in the world will always be those that have never heard of you and what you do. That’s why it’s critical to make a big noise about introducing yourself or your…
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The Storytelling Funnel
Have you ever wondered how Storytelling works within Content Marketing to convert audience? Through the Storytelling Funnel.
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What is a brand story?
Storytelling is easy to understand, but what does it mean to tell a brand story through content marketing?
Kenneth Briodagh 